Primary Skills

Communications
Management

Writing & Editing

Marketing & Advertising

Web Site Planning
& Management

Additional Skills

Publishing

Trade Show Management

Event Planning
& Management

Association
Management

Sports Marketing

Video Production

Software Skills

MS Word

MS Excel

Quark Xpress

PageMaker

PhotoShop

FrontPage

Composer

RealProducer

Articles list

Clips

Web sites

Steven A. Milano

Multi-Faceted Communications Professional

Steve Milano has garnered more than 20 years of hands-on experience in a variety of print and online publishing areas. His experience allows him to effectively work with both in-house staff and contractors, as well as sales and marketing departments.

Work Experience

Steve Milano & Associates, LLC-- Current
Company specializes in communications (magazine consulting/article writing/video and TV
Production/Web sites) and events and promotions (developing/marketing/managing).

Current contracts
*Executive Director, Georgia Defense Lawyers Association
*Executive Director, U.S. High School Tennis Coaches Association (publish coaching e-zine)

Previous Projects
*Executive Director, GA Chapter, American Society of Landscape Architects
*Executive Editor, FieldMedia
*Adjunct professor, Shorter College
*Book editing, Web site design, magazine consulting and teaching

Director of Publishing/V.P. of Marketing, XpansionLab, Atlanta
*Served as Editor-in-Chief. Hired and managed managing editor and freelancers.
*Repositioned and directed all areas of editorial, advertising, circulation, production and financials
..for Business Xpansion Journal and Corporate Xpansion.
*Developed new marketing and advertising programs and collateral materials for sales staff.
*Directed Web site development, working with in-house programmers and contract vendors.

Director of Publishing/C.O.O., Afiniti Communications, Dallas
*Served as Editor-in-Chief. Hired and managed managing editor and freelancers.
*Repositioned and directed all areas of editorial, advertising, circulation, production and financials
..for Business Development Outlook. Oversaw Web site development.
*Developed new marketing and advertising programs and collateral materials for sales staff.
*Directed Web site development, working with in-house programmers and contract vendors.

Director of Publishing, Knight Enterprises, Lawrence, KS
*Directed all areas of editorial, advertising, circulation, production, accounting and promotions for
..Outdoor Kansas and Building Components. Managed editorial and production of WoodWords.
*Directed Web site development for two titles, working with in-house developer.
*Developed new marketing and advertising programs for sales staff.
*Developed new special publications and wrote business plan for Lawrence! magazine.
*Increased BC's revenues 51 percent (after decreasing frequency 20 percent) in first year.

Independent Project Work, Hilton Head, SC
*Involved in publishing consulting, event production, sports marketing, broadcast ventures.
*Produced Power Ade Spring Break Volleyball, Sun City National Senior Tennis Week, award-
..winning special-interest videos, local TV show, etc.

USPTR Foundation, Hilton Head Island, SC 1987-1992

Executive Director
Charitable arm of the 10,000-member USPTR. Worked with Arthur Ashe, Tracy Austin, Vic Braden, Bud Collins, Billie Jean King, Stan Smith and executives at most major tennis companies.

...*Publisher & Editor-in-Chief, TennisPro magazine
... Repositioned and oversaw all areas of editorial, advertising, circulation, production and P&L

...*Symposium Director, International Tennis Symposium
... Coordinated speakers, exhibitor trade show, publicity and all logistics. Significantly increased
... attendance and income while controlling costs, leading to the first profitable Symposium in eight
... years. Coordinated 40-exhibitor trade show,  40+ speakers, catered events, audio-visual,
... publicity, program book and financials for this 500-attendee conference with no staff.

Buccino & Associates, Chicago 1986-1987

Director of Corporate Communications
Handled all marketing, advertising, public relations, events and related communications for this national crisis-management consulting firm. Developed the company's first marketing plan, including advertising and public relations campaigns and implemented all phases of the plan.

Collegiate Journalist 1982-1985
Worked on various campus publications as advertising manager, general assignment reporter, associate editor, feature writer and in ad layout and design and production.

Education

MSJ, Northwestern University, Medill School of Journalism -- Major: Magazine Publishing
BA, Northern Illinois University -- Major: Journalism/Advertising Minor: English
AA, College of DuPage -- Completed two-year degree in one year.