Primary Skills

Writing & Editing

Web Site Planning
& Management

Marketing
& Advertising

Publishing

Additional Skills

Event Planning
& Management

Sports Marketing

Video Production

Trade Show Management

Association Management

Software Skills

MS Word

MS Excel

Quark Xpress

PageMaker

PhotoShop

FrontPage

Composer

RealProducer

Web Sites

Writing Samples

Steven A. Milano

Steve Milano has garnered more than 20 years of hands-on experience in a variety of publishing and communications areas, including print, broadcast and the Internet. His experience allows him to manage or head specific departments, or lead an overall communications management effort.

Steve Milano & Associates, LLC-- Current
Company specializes in communications (magazine consulting/article writing/video and TV
Production/Web sites) and events and promotions (developing/marketing/managing).

Current contracts
*Executive Director, Georgia Defense Lawyers Association
*Executive Director, U.S. High School Tennis Coaches Association (publish coaching e-zine)

Previous Projects
*Executive Director, GA Chapter, American Society of Landscape Architects
*Executive Editor, FieldMedia
*Adjunct professor, Shorter College
*Book editing, Web site design, magazine consulting and teaching

Director of Publishing/V.P. Marketing, XpansionLab, Atlanta (www.acn.net)
*Involved in strategic and product planning, as well as branding strategies for this dot-com.
*Directed Web site development, working with in-house programmers and contract vendors.
*Developed new marketing and advertising programs and collateral materials for sales staff.
*Repositioned and directed all areas of editorial, advertising, circulation, production and financials
..for two print titles. Served as Editor-in-Chief.

Director of Publishing/C.O.O., Afiniti Communications, Dallas 
*Repositioned and directed all areas of editorial, advertising, circulation, production and financials
..for Business Development Outlook. Editor-in-Chief and Associate Publisher.
*Hired and managed managing editor and freelancers. Served as Editor-in-Chief.
*Developed new marketing and advertising programs and collateral materials for sales staff.
*Directed Web site development with contract developers.

Director of Publishing, Knight Enterprises, Lawrence, KS
*Started magazine publishing division for this association management firm.
*Directed Web site development for two titles, working with in-house developers.
*Developed new marketing and advertising programs for sales staff.

Owner, Palmetto Sports Marketing & Communications, Hilton Head, SC
Company specialized in events and promotions (developing/marketing/managing) and
communications (magazine consulting/article writing/video and TV production). See list.

USPTR Foundation, Hilton Head Island, SC 1987-1992
Executive Director
Charitable arm of the 10,000-member USPTR. Worked with Arthur Ashe, Tracy Austin, Vic Braden, Bud Collins, Billie Jean King, Stan Smith and executives at most major tennis companies.

...*Publisher & Editor-in-Chief, TennisPro magazine
... Repositioned and oversaw all areas of editorial, advertising, circulation, production and P&L

...*Symposium Director, International Tennis Symposium
... Coordinated speakers, exhibitor trade show, publicity and all logistics. Significantly increased
... attendance and income while controlling costs, leading to the first profitable Symposium in eight
... years. Coordinated 40-exhibitor trade show,  40+ speakers, catered events, audio-visual,
... publicity, program book and financials for this 500-attendee conference with no staff.

Buccino & Associates, Chicago 1986-1987
Director of Corporate Communications
Handled all marketing, advertising, public relations, events and related communications for this national crisis-management consulting firm. Developed the company's first marketing plan, including advertising and public relations campaigns and implemented all phases of the plan.

Collegiate Journalist 1982-1985
Worked on various campus publications as advertising manager, general assignment reporter, associate editor, feature writer and in ad layout and design and production.

Education

MSJ, Northwestern University, Medill School of Journalism -- Major: Magazine Publishing
BA, Northern Illinois University -- Major: Journalism/Advertising Minor: English
AA, College of DuPage -- Completed two-year degree in one year.